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Polyvinylpyrrolidone K90W

A colorless, clear, and transparent aqueous solution with a solid content of 20%, having a weight-average molecular weight (MW) ranging from 1,000,000 to 1,500,000. It exhibits excellent thickening, film-forming, adhesive, lubricating, and stabilizing properties, making it suitable for use in a wide range of personal care and cosmetic formulations, including styling waters, mousse, hair gels, hair dyes, setting sprays, eyeshadows, mascaras, eyelash serums, liquid foundations, sunscreens, facial masks, facial creams, shampoos, nail polishes, serums, shaving creams, hair removal products, and more.
CAS No.: 9003-39-8


Product Description

It is readily soluble in water, methanol, or ethanol; extremely sparingly soluble in acetone; and insoluble in diethyl ether. It exhibits excellent hygroscopicity, film-forming properties, complexation ability, and biocompatibility. It has the capacity to form complexes with a wide variety of organic and inorganic compounds and is relatively stable toward acids, salts, and heat.

Specification Model

ModelPhysical stateSolid contentK-value rangeNumber-average molecular weight
PVPK 90HWLiquid≥2081.0–99.01,000,000–1,500,000

Main functions

Film formation, thickening, adhesion, lubrication, stabilization, antistatic properties, and more.

Main applications

1. Hair care products: In hair dyes and perms, it serves as a stabilizer and affinity agent, enhancing color durability. In shampoos and hair conditioners, it acts as an excellent surfactant and light-protective agent, improving foam stability. In gel lotions, elasticizers, styling sprays, and other similar products, it functions as a film-forming and styling agent, delivering high gloss and long-lasting, stable styling effects.

2. In creams, it exerts a stabilizing and thickening effect, ensuring that the emulsion system remains uniform and stable over time without settling. In lotions and sunscreens, it enhances moisturizing and lubricating effects. In facial masks, it provides hydration and accelerates the penetration of mask ingredients; in sunscreen cosmetics, it improves rheological properties.

3. Cosmetic products: In makeup products such as eyeshadows and mascaras, they can reduce the irritation of pigments to the skin.

4. Other products: In shaving creams, it helps soften facial hair and enhances lubrication; in toothpastes, it is used as a thickening agent.

Packaging and Storage

50 kg/plastic drum. Store in a sealed container following standard storage practices for water-based chemicals. The optimal storage temperature is 5–35°C; avoid freezing. When storing partially used containers, ensure they remain tightly sealed. Shelf life: 12 months.

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